We see a lot of clients face a lack of understanding from internal colleagues about the cost of social media. It takes time, effort and money to do it right. And while getting buy-in to fund out-of-hours management of your social presence can be difficult, it is nonetheless an essential and cost-effective way to mitigate brand damage.
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ARCHIVE
The importance of social media investment
posted by Spinach Advertising - Monday, August 20, 2012
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Part 3: Digital reality check: How agencies should really work with clients on digital initiatives
posted by Spinach Advertising - Thursday, March 15, 2012
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Facebook meets Chatroulette.
posted by Spinach Advertising - Monday, August 23, 2010
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Television. The Original Social Media
posted by Spinach Advertising - Monday, May 17, 2010
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Social Media - Baby Elephant campaign
posted by Spinach Advertising - Friday, March 26, 2010
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